10 Best Shopify Apps for BFCM: Create a profitable eCommerce Store

Shopify is one of the most simple & straightforward applications when it comes to launching an online store, which is why over 500,000 merchants have chosen it to run their e-commerce sites. The abundance of best Shopify plugins is a super convenient way to optimize the entire online shopping experience. Ranging from building product showcase, sales & marketing process, process payments & secure checkout.

You can check out the Shopify app store for a massive collection of FREE & PAID plugins that can help in optimizing your Shopify store to get more value from it. Shuffling through all plugins could be a daunting task, well no need to worry, we are here to help.

What are the Best Shopify Apps to Increase Your Sales this year?

Shopify has several apps that help in selling your products, promoting your store, handling inventory, etc. Managing these apps is very user friendly as well. Whether you’re on the go with a mobile device or at home by your desktop, you can add or remove these apps directly from your Shopify admin.

Furthermore, most apps on the Shopify app store have product reviews. These product reviews allow Shopify merchants to make informed decisions about which Shopify plugins to give a shot to.

Best Shopify Plugins to Have on Your Store for the Holiday Season

These Shopify Plugins allow you to expand your site with new features. They can increase your conversion rate, reduce abandoned carts, or simply create a better customer experience.

1. Putler — Get Accurate Analytics and Insights

Putler is the best business reporting and analytics tool on Shopify. It collects data from your payment gateways, your Shopify store, any other data sources you might have as well as Google. Suppose you have multiple Shopify stores, you can connect them all to Putler and Putler will show you aggregated/ independent reports for all your stores in one place.

You can get advanced reports on products, customers, sales, transactions as well website traffic. Also Putler is not your regular analytics platform, it provides you multiple growth tools like ability to segment customers, forecast sales, predict customers, get insights on how to sell better, track and set goals, share access with your teams and lot more.

How it can be useful during the Holiday Season?

• Analyse past Holiday Trends
• Help plan inventory
• Identify the best time to sell on your site
• Send out targeted emails
• Segment customers and create appropriate strategies to convert them.

2. SendinBlue Plugin- The Powerful Email Marketing Tool for you

Starving for more conversions in your Shopify store? SendinBlue is the right plugin for you. Why? Because it’s crucial to nurture your leads (with a functional email marketing tool), and Sendinblue does it effectively.

The plugin is 100% free for Shopify users and doesn’t demand any coding skills while implementing or using- that’s why it got seated in our list of best Shopify plugins.

Analyzing email-campaign statistics is a daunting task, but this plugin makes it fairly easy. It’s one of the simplest alternatives to fuse your marketing and lead nurturing strategies controlled in the same connected environment.

According to SendinBlue, it only takes 10 minutes to set up your Shopify/Sendinblue integration so that you can get it set up for marketing emails with ease.

How SendinBlue will help you during the Holiday Season?

• Send out better emails
• Analyse the emails and make changes to the following ones to get better results
• Create a nurture sequence to convert customers

3. Klaviyo- The Marketing Automation Tool For Shopify

Weather to operate physically or Shopify store- The only thumb rule to grow your business is by targeting your ideal prospects with an effective marketing strategy. Using any marketing automation tool allows businesses to streamline, automate, and analyze marketing efforts and workflows to increase operational efficiency, boost conversions, and grow revenue faster.

Klaviyo is rated as one of the best Shopify plugins when it comes to automating your online business store- as it allows you to to stay updated with all the required cues and trends exhibited by the:

• Your site visitors
• Your subscribers
• Your loyal customers

You can then consider all these analyses and reports to fuel your marketing strategies. After all, knowledge is power, so you’re more likely to launch a successful marketing campaign.

How can Klaviyo help you during the Holiday season?

• Better email segmentation
• Automated so no need of manual intervention

4. ReferralCandy- To Leverage your Happy Customers

Putting referral programs at work is best to leverage the satisfying experiences of your happy customers. The customer may not bother to share the positive feedback or refer your business to someone if you do not ask. Once that joyful moment is gone, he may forget about it. To leverage referrals, you have to launch a dedicated referral campaign. Referral Candy does it best for Shopify stores by automatically (following the set rules) sending emails and messages to remind happy customers to share their experience.

This Shopify plugin effectively creates, organizes, and automates referral program for you and secures its place in our list of best Shopify plugins for 2020. Choosing from straightforward options, you can select the reward and referral points criteria that you want to giveaway to your customers.

How Referral Candy helps during Holiday Season?

• Gets you more sales in the process
• Incentivize customers to spread the word

5. Plug-In SEO — To Make Your SEO Stronger

Search Engine Optimisation has been seen as a cure-all for eCommerce stores. Whilst the true power of SEO marketing may be overestimated by some, improving your search engine presence is a reliable way to secure more visitors to your store. These Shopify plugins allow you to enhance your web presence the white-hat way.

Rather than automating the SEO tasks that will make your store visible, Plug-in-SEO runs audits and advises you on how to improve your site. It is more labour-intensive than the Smart SEO plugin, but offers more flexibility and customisation as well.

How Plug-In SEO helps your store during th Holiday Season?

• Helps identify trending keywords
• Helps increase your SEO ranking
• Helps pull in quality traffic

6. Form Builder and Mailchimp Forms — For Customer Support

Customer support is a neglected feature of eCommerce. However, when it’s done right, the results are impressive. Think about Amazon, the world’s largest online store by some distance. What sets it apart is not the interface or design; it is the service.

This is a versatile form-building plugin that works for both customer support and email capture forms. The forms can be embedded easily on your Shopify store, and you will receive notifications when an entry is submitted. The plugin integrates with Google Forms and Mailchimp, so it is a useful addition to your eCommerce strategy.

How Form Builder and Mailchamp come handy during the Holiday Season?

• Grow your list
• Manage customer support efficiently

7. Nudgify — User Engagement Plugins For Shopify

You may not realise at the time, but your brain makes judgements and calculations every time you enter a shop. Information about the store, its products and (crucially) other customers, has a big impact on how we choose to spend our money. These effects are often missing from digital commerce, which isolates users from your products and your other customers.

Some Shopify Plugins allow store owners to recreate the experiences that occur in traditional shops. For example, notifications displaying low stock or high demand apply powerful psychological effects relating to scarcity. These plugins increase your conversion rate by giving your customers the same experiences they would have on the shop floor.

Nudgify adds engaging notifications, called “Nudges”, to key pages on your website. These Nudges create effects such as Social Proof and FOMO. Using live data from your store, including your stock levels and recently sold items, Nudgify engages your customers with real-time information that brings a quiet store to life.

Unlike sales messages or pop-ups, Nudges have been designed to improve your customer experience. That means you start building long-term value, rather than a short term sales boost.

How Nudify helps during Black Friday and Cyber Monday sales?

• Induce urgency
• Grow sales

8. Locksmith — Security Plugins For Shopify

Securing your shop will not only keep you safe, it will also increase the trust customers place in you. Security concerns can stop people from making a purchase, even a great one! By showing that your Shopify store is secure, you can offer better value to your visitors.

Locksmith allows you to “lock” content on your Shopify store, restricting access to certain pages. You can then decide who gets to see those page by creating “keys” (for example, when a browser is a registered customer, has a set amount in their basket, or has a passcode). The protection is backed by powerful encryption technology and the support is well-reviewed. However, this Plugin does become expensive when your traffic begins to scale up.

How Locksmith comes handy during the Holiday Season?

• Increases security of your store

9. SUMO — FOR MARKETING AND PROMOTION

Let’s start with the top Shopify apps to market your ecommerce store and promote your products. These apps help you grow an email list, send marketing emails to your audience, and turn them into repeat customers.

We first built Sumo to build emails for AppSumo. As people were asking about our secrets more and more, we opened it up as an email capture tool for bloggers and online businesses.

With our Shopify app, Sumo becomes one of the top marketing and conversion tools for Shopify stores.

How Sumo can help you during the Holiday Season?

• Send targeted emails
• Encourage repeat purchases

10. OBERLO- TO FIND PRODUCTS AND MANAGE INVENTORY

Want a quick way to find a product, list it on your Shopify store, and start selling it to your customers?

In just a few clicks, Oberlo allows you to import dropshipped products and ship them to your customers. By automating this process, Oberlo frees up your time to spend on growing your business, rather than sourcing and shipping products.

How Oberlo helps during the Holiday Season?

• Quickly sell drop shipping products without much hassles.

11. TIDIO LIVE CHAT- WHATSAPP CHAT + ABANDONED CART

Good customer service means better customer retention and more sales.

You’re looking for a live chat app to engage with your customers in real time. But what if you can get more than just a live chat app?

Tidio combines live chat, chatbots, and marketing automation into one single app for your Shopify store.

By adding Tidio chat to your store, you let your customers contact you in real time. And when you’re not online, bots will automatically reply to popular inquiries you set up upfront.

How Tidio live chat helps during the Holiday Season?

• Faster customer servicing
• Send out intelligent chatbot replies whenever offline

Over to you — Make this Holiday Season a success!

Every e-commerce owner aspires to get the most from their Shopify Store. In addition to adding these best Shopify plugins there is a lot more than you can do for better performance of your store. If you have any such plugins/ideas that boost Holiday Season sales, drop a comment below.